Global trends setting the agenda for the way we live

It is hard to predict the future. Someone once said that the Internet was a fad. Amazon hit the road a year after a futurist claimed that online shopping was irrelevant. There is room for failure when trying to predict the future. However, I dare to paint the contour lines of the future, based on […]

Gen Z is more than “just purpose”

“It seems as if working for the Fast-Moving Consumer Goods industry has become more respected after COVID. The World has seen the importance of supply chain excellence. Of keeping the wheels running, providing governments, businesses, and consumers with necessities. This has become a present purpose for this industry. I think we all have felt it […]